On the road

2024:

26 - 27 April: Wonderwool Wales, Royal Welsh Showground, Llanelwedd, Builth Wells LD32 3SY - Stand number K1

We currently have no plans to exhibit at any other shows in 2024.

Hardly on the road anymore.... why?
Until Covid hit, we were exhibiting 7-8 times a year, all over the UK. While shows were suspended, the Newsletters and Podcasts took their place as the main way to stay connected. The absence of the shows made it very clear how much time, money and energy goes into the rollercoaster creates by a busy show schedule.
Without shows, there is both mind-space and calendar space to work on new garment designs. And with Layercake taking more of a leading role in the total product offer, I chose not to give up that newly found focus.
Of course shows DO introduce new customers, so instead I have tried online advertising in Social Media (between May 2023 and August 2024). The results were mixed (and it is expensive!), so currently I am mostly relying on word of mouth again.